Here for your delectation is theSPECTACULAR & RARE------------------THE TIPPING POINT: HOW LITTLE THINGS CAN MAKE A BIG DIFFERENCE by Malcolm Gladwell, with a New Afterword by the Author.10%.....15%......18%........20%?????????????"The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life," writes Malcolm Gladwell, "is to think of them as epidemics. Ideas and products and messages and behaviors spread just like viruses do." Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject. For example, Paul Revere was able to galvanize the forces of resistance so effectively in part because he was what Gladwell calls a "Connector": he knew just about everybody, particularly the revolutionary leaders in each of the towns that he rode through. But Revere "wasn't just the man with the biggest Rolodex in colonial Boston," he was also a "Maven" who gathered extensive information about the British. He knew what was going on and he knew exactly whom to tell. The phenomenon continues to this day--think of how often you've received information in an e-mail message that had been forwarded at least half a dozen times before reaching you. Gladwell develops these and other concepts (such as the "stickiness" of ideas or the effect of population size on information dispersal) through simple, clear explanations and entertainingly illustrative anecdotes, such as comparing the pedagogical methods of Sesame Street and Blue's Clues, or explaining why it would be even easier to play Six Degrees of Kevin Bacon with the actor Rod Steiger. Although some readers may find the transitional passages between chapters hold their hands a little too tightly, and Gladwell's closing invocation of the possibilities of social engineering sketchy, even chilling, The Tipping Point is one of the most effective books on science for a general audience in ages. It seems inevitable that "tipping point," like "future shock" or "chaos theory," will soon become one of those ideas that everybody knows--or at least knows by name.HIGHLY RECOMMENDED!!! This is the OVERSIZED softcover statedLittle Edition from 2002.Both thec-o-o-l embossed cover andthe book are in excellent condition. There are no rips, tears, markings, etc.---and the pages and binding are tight (see photo). **Note: All books listed as FIRST EDITIONS are stated by the publisher in words or number lines--or--only stated editions that include only the publisher and publication date. Check my feedback to see that I sell exactly as I describe. So buy now for this magnificent, impossible-to-findSOCIOLOGY COLLECTIBLE. ALL OF MY LISTINGS ARE BETTER THAN AN product!! IF YOUSEEK OUTINCENTIVES LIKE FREE SHIPPING-------- YOU'VE GOT IT!!! (except domestic tracking for every item is always $.80--exact USPS charge) PLUS---CHOOSE WHAT YOU WANT TO PAY!!!! IF THE LISTED PRICE IS A BIT OUT OF YOUR PRICE RANGE, CHECK BEST OFFER AND STATE THE REASONABLEPRICEYOU WOULD LIKE TO PAY---CHANCES ARETHE ITEM WILL BE YOURS--IMMEDIATELY!! (Sometimes I even accept unreasonable offers!) DON'T JUST BROWSE!!! THIS IS THE ITEM YOU SEARCHED FOR---AND IT COULD BE YOURS FOR THE PRICE YOU WOULD LIKE!! NO WAITING FOR AN product TO END----AND NO DEAL LIKE THIS ANYWHERE ON THE INTERNET!!!! _______________________________________________________________________________________WANT TOSEE MORE LIKE THIS??FOR EXTRA-SPECIAL SAVINGSGO TOBARRYS BARGAIN BIN (CLICK HERE--)forBOOKS THOUSANDS OFUNIQUE TITLES (no duplication) ALMOST EXCLUSIVELY FIRST EDITIONS ! +MUSIC IN ALL GENRES AND FORMATS (lps, 45s, 78s, and cassettes)+ASSORTED RARE CURIOSITIESEVERYTHING (except death and taxes) IS NEGOTIABLE! MAKE ME AN OFFER I CAN'T REFUSE!! (NO HORSE'S HEAD IN THE BED, PLEASE!) ALL REASONABLE OFFERS WILL BE ACCEPTED!!!(EVEN THE OCCASIONAL UNREASONABLE OFFER)Be sure to add me to your favorites list 112311ALL OF MY LISTINGS ARE BETTER THAN AN product!! IF YOU SEEK OUT INCENTIVES LIKE FREE SHIPPING-------- YOU'VE GOT IT!!! (At the request of my customers, all items shipped in the USA will have tracking for exact USPS + eCRATER charge ($.99)--(international tracking is not available) PLUS---CHOOSE WHAT YOU WANT TO PAY!!!! IF THE LISTED PRICE IS A BIT OUT OF YOUR PRICE RANGE, CHECK BEST OFFER AND STATE THE REASONABLE PRICE YOU WOULD LIKE TO PAY---CHANCES ARE THE ITEM WILL BE YOURS--IMMEDIATELY!! (Sometimes I even accept unreasonable offers!) DON'T JUST BROWSE!!! THIS IS THE ITEM YOU SEARCHED FOR---AND IT COULD BE YOURS FOR THE PRICE YOU WOULD LIKE!! NO WAITING FOR AN product TO END----AND NO DEAL LIKE THIS ANYWHERE ON THE INTERNET!!!! _______________________________________________________________________________________ WANT TO SEE MORE LIKE THIS?? FOR EXTRA-SPECIAL SAVINGS GO TO BARRYS BARGAIN BIN (CLICK HERE--) for BOOKS THOUSANDS OF UNIQUE TITLES (no duplication) ALMOST EXCLUSIVELY FIRST EDITIONS ! + MUSIC IN ALL GENRES AND FORMATS (lps, 45s, 78s, and cassettes) + ASSORTED RARE CURIOSITIES EVERYTHING (except death and taxes) IS NEGOTIABLE! MAKE ME AN OFFER I CAN'T REFUSE!! (NO HORSE'S HEAD IN THE BED, PLEASE!) ALL REASONABLE OFFERS WILL BE ACCEPTED!!! (EVEN THE OCCASIONAL UNREASONABLE OFFER) Be sure to add me to your favorites list Powered by eCRATER . List your items fast and easy and manage your active items.
